How to Choose a Print Management & Brokerage Company

Managing print production can be complex, as well as time-consuming; from researching and sourcing the right partners and suppliers to making sure that the quality is right for the final product; the volume of logistics that are involved can quickly become overwhelming. A print management and brokerage company, like Spectrum, can partner with you and simplify the process. 

Here at Spectrum, we manage every aspect of your print needs, from supplier choice to the delivery of your items, offering you an all-round and comprehensive solution that not only saves you time, but also money. Choosing the right print management company for your business can be a challenge and within this post, we discuss the key factors to consider to help you make an informed decision.

Why Choose a Print Management Company?

Cost Efficiency and Time Saving 

Cost efficiency is at the forefront of businesses’ minds and saving money and being more efficient is one of the main reasons to partner with a print management and brokerage provider. We have established relationships with a wide network of print suppliers meaning they can negotiate better rates and pass those savings on to you. The entire process is managed, eliminating the need for you to source and coordinate multiple partners and suppliers. This alone reduces cost, time and resources. In addition to this, we use advanced technology and processes that increase efficiency levels which again reduce costs further. 

Quality Assurance

When it comes to printed materials, quality is so important. This is because the printed materials represent your brand. A reputable print management company makes sure that all your print materials meet the highest standards and ensure consistency and quality across all printing jobs. By using advanced printing technology and accurate quality control measures, we guarantee that every print reflects your brand’s professionalism and attention to detail.

Scalability and Sustainability

Partnering with a print management company is that they adapt to your growing and scalable needs, with ease. It doesn’t matter if you need just a small quantity or a much larger print run, we can scale services to meet your requirements. Every business has times when demand is greater or slows down and we adjust to your business’s fluctuating demands with ease. We are committed to sustainable printing practices, offering eco-friendly materials and processes that minimise waste and reduce your environmental footprint.

Factors to Consider when Choosing a Print Management & Brokerage Partner

Before you take the step and choose a print management company, it is important to have a clear understanding of your specific needs and print requirements. We suggest you need to think about the type of print materials you need; brochures, business cards, leaflets, packaging and the volume of printing that you require and if you have any specific needs. Taking the time to know and understand these will help you in your search.

Look for Industry Experience

Experience matters for lots of things, and this is true when it comes to print management and brokerage.  Choosing a company that has a proven track record, like Spectrum, and that has expertise in your industry will give them a better understanding of the unique challenges and requirements you face. Their knowledge allows them to anticipate potential issues, offer tailored solutions, and ensure seamless execution of your print projects.

Evaluate Their Supplier Network

A strong network of print suppliers and partners is a critical factor to consider when choosing a print broker. The company should have established relationships with a variety of trusted suppliers, meaning they can offer competitive pricing and access to the very best quality prints. A diverse supplier network also provides flexibility, ensuring that your printing needs are met efficiently, even during high-demand periods or last-minute requests.

Check Their Technology

Modern print management companies like Spectrum use advanced technology to streamline operations, track projects, manage inventory, and provide real-time reporting. This advanced technology offers you transparency from the very beginning of your partnership, and improved efficiency, which means that you have access to the right technology and data at all times, to help you make informed decisions, reduce waste and unnecessary costs, and make sure that your print projects are completed on time and to the highest quality. 

Request Samples and References

At Spectrum, we suggest you ask for samples of previous projects. This is a great way to gain a better understanding of the company’s capabilities and the quality of its printed materials. Additionally, speaking with past or current clients can provide valuable insights into their reliability, customer service, and overall performance.

Assess Communication and Responsiveness

In every partnership, effective communication is crucial for it to be a success. Partnering with a print management company that is responsive, clear, and proactive in making sure all your needs and requirements are met, as well as addressing any concerns or inquiries you may have is extremely important and will support your business growing and its development. A company that prioritises transparent communication ensures a smoother partnership, fewer errors, and a more efficient printing process from start to finish. 

Every customer at Spectrum is paired with an experienced print manager. Apart from supervising the specifics of every campaign, this manager is responsible for managing the brand’s complete print strategy, keeping in mind the long and short-term marketing objectives. In accordance with the client company’s values, brand identity, and message that it wants to convey to its target audience, they ensure high-quality, cost-effective print materials by orchestrating print brokerage, procurement, quality control and logistics services. As the main point of contact between the two sides, this print manager facilitates communication, which also allows our team to delve deeper into each client and provide a personalised service for each brand and its needs, as well as providing quick responses for any queries or new demands.

Benefits of Partnering with Spectrum

Stress Reduction

Managing multiple suppliers, coordinating deliveries, and ensuring quality control can be challenging. By partnering with Spectrum, you eliminate the struggle of juggling different vendors, reducing complexity and minimising the risk of delays or errors. Our end-to-end print management and brokerage services handle everything from sourcing and production to warehousing and distribution, allowing you to focus on growing your business with complete peace of mind.

Consistency

Brand consistency is key to building trust and recognition. When you partner with Spectrum, you ensure that all your printed materials; whether business cards, brochures, packaging, exhibition stands or signage, maintain a uniform standard of quality and design. By using the same high-quality processes and materials across every print job, we help reinforce your brand identity, enhance professionalism, and create a lasting impression on your audience.

Access to New and Innovative Solutions

The print industry is constantly evolving, with new technologies and materials emerging all the time. As industry experts, Spectrum stays at the forefront of these advancements, providing you with access to cutting-edge print solutions. Whether it’s eco-friendly printing options, interactive print technology, or high-impact custom finishes, we help you stay ahead of the competition with innovative ways to enhance your marketing materials.

Long-Term Partnership

A trusted, long-term partnership with the right print management and brokerage company offers invaluable benefits. Spectrum is more than just a service provider, we become an extension of your team, understanding your business needs and adapting as you grow. Our scalable solutions evolve with your brand, ensuring that your print requirements are met efficiently, no matter how your business expands or changes over time.

Choose Spectrum for Efficient Print Management Services

Choosing the right print management company is a crucial decision that impacts your brand’s image, operational efficiency, and overall costs. By choosing Spectrum, you gain a reliable partner that not only delivers high-quality print materials but also optimises your entire supply chain, saving you time, reducing costs, and ensuring seamless execution.

Our comprehensive services go beyond printing, covering everything from marketing materials and branded merchandise to exhibition stands and point-of-sale displays. With a state-of-the-art warehouse and logistics hub, we provide secure storage and efficient distribution solutions, all while upholding the highest industry standards with ISO 9001 and ISO 14001 certification.

At Spectrum, our mission is simple: to deliver excellence for our customers and their brands, no matter the task. We take pride in our attention to detail, commitment to quality, and dedication to customer satisfaction. Get in touch with us today to learn more about how our print management services can support your business.